Latest News for: Sports sponsorship


Heroics of Vera Pauw’s Irish team can leave the biggest legacy

Irish Independent 04 Dec 2022
Major events recruit new spectators, fans, media coverage, sponsorship, increased membership, leading to more spectators, more fans, more media coverage — and so the snowball starts its path and just keeps getting bigger.Also speaking at yesterday’s conference were ...

CFI's Tennis Sponsorship Shows a Localized Drift in Sports Deals

Finance Magnates 02 Dec 2022
<p>Sports sponsorships are a popular <a href="https.//" target="_blank" id="48d4594c-de24-47ac-9f1b-aa2e0da8374a_1" class="terms__main-term">marketing</a> channel for financial service providers, including FX and CFDs brokers.

Hercules Tires' Title Sponsor of Sun Belt Football Championship

Victoria Advocate 02 Dec 2022
Hercules Tires, which celebrated its 70th anniversary this year, has invested in a wide range of sports marketing sponsorships in the U.S ... In addition to its collegiate sports sponsorship of the Sun Belt Conference, the brand also has partnerships with the Big South, Big West, ...

Nichols: Here's why the NCAA got it wrong by not expanding the women's championship to ...

Golf Week 02 Dec 2022
The NCAA bases its access ratio to the postseason on sport sponsorship (how many schools have teams) ... The Women’s Golf Committee came back in July and put forth a recommendation to raise the number to 27, noting that the men’s and women’s fields would then be equal from a sports sponsorship standpoint at 10 percent.

How the landscape of sports will evolve in the metaverse

Venture Beat 02 Dec 2022
Sports has the power to reach everybody everywhere ... The economic value of the sports metaverse is expected to grow to $80 billion by 2030, according to a report by Web3 Studio, a Web3 financial advisory and investment firm which consulted experts and put together a report on sports in the metaverse ... Web3 is starting to take over sports sponsorships.

Why new gambling laws would lead to big change for two League of Ireland giants

Irish Independent 01 Dec 2022
The Irish Independent reported that &ldquo;Minister of State James Browne explained that any sports clubs with underage teams will not be able to have sponsorship deals with gambling companies&rdquo;.That would have an impact on at least two League of Ireland clubs, Rovers and Dundalk.

Pentagon ran Call of Duty recruitment drive – media

Russia Today 01 Dec 2022
Struggling to entice new recruits, the US Army was prepared to spend millions of dollars on e-sports tournaments, sponsorships of popular Call of Duty streamers and other online gaming events, according to internal documents obtained by VICE’s Motherboard. The sponsorships ...

Limits on alcohol promotion ‘tougher than temperance laws’

The Times/The Sunday Times 01 Dec 2022
Suggestions include prohibiting alcohol advertising outdoors, phasing out alcohol sponsorship in sports and reducing the promotion of alcohol in shops ... ALAMY ... .

Once forbidden, gambling now embraced by NFL

The Tribune 01 Dec 2022
With a team playing in Las Vegas just a short walk from the casinos on The Strip, sponsorship deals with gambling companies who pay millions for in-game advertisements and teams having sports books next to their stadiums, the relationship between America’s richest sports league and gambling is stronger than ever.

Northwestern Alumnus Scheduled as Fall 2022 Commencement Speaker

Woodward News 01 Dec 2022
... to nine conference championships in major sports (the only previous conference title at Northwestern was in basketball, 1949); securing corporate sponsorships; leading renovations to Percefull Fieldhouse and Ranger Field as well as working toward the development of the J.R.

Brands Spend Record $461M in Sponsorships Across Major League Soccer Clubs in 2022

Victoria Advocate 30 Nov 2022
30, 2022 /PRNewswire/ -- SponsorUnited, the leading global sports and entertainment intelligence platform tracking 1.1 million sponsorships and endorsements across 250,000 brands and properties, today released its MLS 2022 Marketing Partnerships Report, which analyzed 1,750 ...

My dream for India at 100: A chance at excellence for every athlete

Indian Express 30 Nov 2022
Sponsorship, infrastructure and sports programs at universities like in the US, ought to be the trajectory to aim at ... They lead cushioned lives, and many schools are air-conditioned now — who will go out and sweat it out in the sun? Maybe golf and tennis operate in elite circles, but we need urban kids to play sports and aspire to be elite athletes.

This Girl's Ability needs you, or they lose a £4.5k pledge from Sport England!

Pressat 30 Nov 2022
If you've looked at social media recently or switched on the radio, you will have heard of This Girl's Ability, a new community company making an impact in the sports sector ... Founding Director Nikki Fairbairn has been committed to promoting equal access to the sport since joining Writtle University College as a mature student.

Hyundai Motor's sponsorship of World Cup dates back 23 years

Korea Times 30 Nov 2022
The FIFA World Cup has been sponsored by major global partners, such as Coca-Cola, Adidas, and VISA, with the specific rule that only one sponsorship is allowed per company of the same industry ... HMG has been in a partnership with FIFA since 1999 and officially started its sponsorship with the 2002 World Cup co-hosted by Korea and Japan.

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